Project

New Brand Marketing

Company

Wild about Work

Date

Jul 2024

Development tools

Adobe Express
Adobe Photoshop
Adobe Premiere Pro

The mission

The mission of the Wild About Work project was to develop a unique and engaging brand that celebrates diverse professions through the eyes of animal characters. This initiative involved crafting a compelling brand identity, designing a memorable logo, and creating a series of premium stickers depicting animals in various careers.

Additionally, I developed social media marketing ads (static and video) to build brand awareness and create a strong online presence. The goal was to combine creativity with professionalism, offering limited edition collectible stickers that entertain and inspire a love for different professions.

Building the concept

The concept involved leveraging Adobe Express to create a seamless and professional finish for the Wild About Work brand. Adobe Express and other tools were used to design and edit the sticker graphics, ensuring a polished and engaging presentation. These tools provided the flexibility and functionality needed to produce dynamic and visually appealing designs that stood out.

Careful attention was given to integrating visuals, animations, and design elements to create a cohesive and captivating product line. Each design was created from scratch, providing a strong foundation for a clear and coherent brand identity and enhancing the stickers and marketing materials’ overall visual appeal and engagement level.

Impressive result

Wild About Work is a new brand in its early stages, so measurable impact is still developing. However, initial feedback from customers has been overwhelmingly positive.

Both the products and social media marketing posts have received excellent reviews, highlighting the sticker designs’ creativity, quality, and appeal. This encouraging feedback underscores the brand’s potential for growth and success in the market.